Real People
Your business is represented by student-athletes with stories, personalities, communities, and goals—not just another advertisement.
Pro 7 Sports Group helps businesses create strategic Name, Image & Likeness campaigns with student-athletes while helping athletes build their brands, understand their value, and prepare to represent themselves professionally.
We help both sides of the NIL relationship understand expectations, organize campaigns, communicate professionally, and complete agreed-upon deliverables.
NIL gives businesses a way to create authentic content, reach new audiences, support student-athletes, and build stronger connections in the communities they serve.
Your business is represented by student-athletes with stories, personalities, communities, and goals—not just another advertisement.
Athletes can connect brands with teammates, families, schools, sports communities, social followers, and local supporters.
Pro 7 helps guide the conversation, match the opportunity, organize the campaign, and keep expectations clear.
We work with local businesses, growing companies, national brands, restaurants, gyms, training facilities, clinics, dealerships, apparel companies, real-estate professionals, service providers, nonprofits, and other organizations ready to explore NIL.
Campaigns may include social posts, reels, story mentions, event appearances, product placement, promotional content, community events, podcast exposure, athlete ambassadors, and other agreed-upon deliverables.
We begin by learning what your business wants to accomplish. From there, we identify athletes, ideas, deliverables, and partnership options that align with your audience and budget.
Our goal is to understand your business, your customers, and your objectives before recommending an athlete or campaign.
Every partnership should provide real value to the business while helping the athlete gain experience, build credibility, and create opportunity.








Pro 7 Sports Group evaluates athletes who are interested in NIL representation and helps qualified athletes strengthen their identity, presentation, professionalism, marketability, and readiness.
Understand what makes you different, what you want to represent, the story behind your journey, the values you carry, and the type of businesses that naturally fit your lifestyle.
Develop the social presence, communication habits, content, photos, bio, accountability, and professionalism businesses expect from athletes representing their brands.
Our team works to identify businesses, locations, industries, and partnership ideas that make sense for each athlete’s sport, school, community, personality, and audience.
Representation is a working relationship. Athletes must communicate, complete agreed-upon deliverables, remain coachable, protect their reputation, and actively participate in building their brand.




We evaluate the athlete, the family, the story, the current brand, the willingness to grow, and the ability to represent businesses responsibly.
Our NIL Playbook Webinar explains the opportunity, responsibilities, preparation, mindset, and professional standards behind successful NIL relationships.
Businesses can schedule a strategy call to discuss athlete-powered marketing. Athletes and families can schedule an evaluation to learn more about NIL representation, readiness, expectations, and next steps.
To keep every conversation focused and productive, businesses and prospective represented athletes use separate calendars.
Meet directly with Coach Troy Esprit to discuss your business, audience, marketing goals, budget, possible campaign ideas, and student-athletes who may align with your brand.
Meet directly with Coach Troy Esprit to discuss the athlete’s story, goals, brand identity, current social presence, readiness, expectations, and whether Pro 7 NIL representation is the right fit.